Instagram influencer prices in Morocco (2026)
In October 2026, an Instagram micro-influencer in Morocco usually charges between 1,500 MAD and 5,000 MAD for a post. Stories are the cheapest format (about 40% of a post) and Reels the most requested, at around 1.5 to 2 times the price of a post.
- Updated 30 Oct 2026
- Market ranges
- Method
- Download the data (CSV)
| Audience | Post | Story | Reel |
|---|---|---|---|
| Nanounder 10,000 followers | 200 – 1,500 MAD*median 700 MAD | 100 – 600 MAD*median 300 MAD | 300 – 2,400 MAD*median 1,100 MAD |
| Micro10,000 to 50,000 | 1,500 – 5,000 MAD*median 3,000 MAD | 600 – 2,000 MAD*median 1,200 MAD | 2,400 – 8,000 MAD*median 4,800 MAD |
| Mid-tier50,000 to 250,000 | 5,000 – 18,000 MAD*median 10,000 MAD | 2,000 – 7,200 MAD*median 4,000 MAD | 8,000 – 29,000 MAD*median 16,000 MAD |
| Macro250,000 to 1 million | 18,000 – 60,000 MAD*median 35,000 MAD | 7,200 – 24,000 MAD*median 14,000 MAD | 29,000 – 96,000 MAD*median 56,000 MAD |
| Starover 1 million | 60,000 – 150,000 MAD*median 90,000 MAD | 24,000 – 60,000 MAD*median 36,000 MAD | 96,000 – 240,000 MAD*median 144,000 MAD |
* Market range: fewer than 20 published packages in this cell, so we show the prices seen on the Moroccan market.
Real prices: 25th to 75th percentile of packages published on Kreators, median in bold.
What changes the price
Engagement
An account with 20,000 active followers is often worth more than one with 80,000 passive ones. Read the comments, not just the follower count.
Niche
Beauty, finance, tech and cars cost more than general lifestyle: the audience is more qualified and advertisers compete for it.
Usage rights
Reusing the video in paid ads is negotiated separately: write in the quote where it will run and for how long.
Exclusivity
Asking the creator not to work with a competitor for a month raises the price.
Lead time and travel
A request for tomorrow, or a shoot in another city, is added to the rate. Plan at least a week ahead.
Bundles
A Reel plus three stories almost always costs less than the same formats bought separately.
Sample budgets
A small shop's first try
1,000 to 3,000 MAD: 2 nano creators from your city, 3 stories each, or a product swap for one video.
A café opening in Casablanca
3 food micro-influencers, each with 1 Reel and 2 stories: about 10,000 to 30,000 MAD, less with bundles.
A cosmetics brand launch
1 mid-tier beauty creator (Reel + stories) and 5 nano creators for UGC: about 12,000 to 40,000 MAD.
A new online shop
4 UGC videos for your ads, not posted on the creators' accounts: about 2,000 to 8,000 MAD.
Instagram creators who publish their prices
See Instagram influencers- Example
Adam Berrada
@adam.laughs
Sketchs en darija
- 684k
- 241k
- 120k
Casablancafrom 3,600 MAD - Example
Lina Ouazzani
@lina.travels
Voyages au Maroc, petits budgets
- 156k
- 64k
Agadirfrom 3,600 MAD - Example
Sara Benali
@sara
Beauté & skincare à Casablanca
- 126k
- 84k
Casablancafrom 1,800 MAD - Example
Yassine Amrani
@yassine.eats
Food spots et recettes de Marrakech
- 312k
- 98k
- 41k
Marrakeshfrom 1,800 MAD - Example
Hamza El Idrissi
@hamza.tech
Tests de smartphones et gadgets
- 228k
- 91k
- 37k
Rabatfrom 800 MAD - Example
Nour Tazi
@nour.style
Mode modeste et looks du quotidien
- 212k
- 88k
Casablancafrom 3,600 MAD
Rate FAQ
How much is an Instagram Reel in Morocco?
Usually 1.5 to 2 times the price of a post: about 2,400 to 8,000 MAD from a micro-influencer and 8,000 to 29,000 MAD from a mid-tier creator.
How much does a Moroccan Instagram influencer with 10,000 followers earn?
An account with 10,000 followers often charges 1,000 to 2,500 MAD per post and 400 to 1,000 MAD per story, depending on niche and engagement.
How much does an influencer cost in Morocco?
Mostly it depends on audience and format. For an Instagram post, expect about 200 to 1,500 MAD from a nano-influencer, 1,500 to 5,000 MAD from a micro-influencer and 5,000 to 18,000 MAD above 50,000 followers. Stars charge over 60,000 MAD.
What does an Instagram story cost in Morocco?
A story usually costs 30 to 50% of the same creator's post, so about 600 to 2,000 MAD from a micro-influencer. Creators often sell stories in sets of three.
Should I pay a micro-influencer or a big account?
For a local business or a small budget, several micro-influencers usually bring more enquiries than one star: their audience is closer and more engaged, and the cost per customer is lower.
Can I pay an influencer with products?
Yes, many nano creators accept products or services in exchange. Say so in your first message and be clear about what you expect in return.
Do prices include VAT?
Creators registered as auto-entrepreneurs do not charge VAT. Agencies and companies usually add it to the listed price. Ask for an invoice before you pay.
Does Kreators take a commission?
No. You contact the creator directly and pay them directly. Kreators is free at launch for creators and clients alike.
Method
- We classify every package published on Kreators by a real creator (example profiles never count) by platform, format and the creator's audience on that platform.
- When a cell has at least 20 packages, we show the 25th and 75th percentiles with the median. Below that, we show the range seen on the Moroccan market (agency rate cards, creators' public offers) and how many packages are already published.
- Prices are recomputed on every visit from live packages and rounded to 50 MAD (500 MAD above 10,000).
- These figures are indicative: each creator sets their own price and can negotiate it.
Sources for the market ranges
- Jobsquare, « Métiers et salaires du marketing d’influence au Maroc », 8 mai 2026
- La Vie Éco, « Influenceurs : des incognitos aux yeux de la loi ? », 2020, mis à jour en 2022
- Finances News Hebdo, « Influenceurs au Maroc : la fin du Far West numérique », 1er août 2025
Checked on 29 October 2026. Jobsquare publishes no method; the press gives one-off prices. The ranges remain indicative.
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